Sylvester Stallone was showing off his three stunning daughters and fashion model wife on Wednesday morning.
The Stallones were on Live With Kelly And Mark in New York City to promote their Paramount+ reality TV show.
The Hollywood family is starring in The Family Stallone, a new reality series following the attractive bunch as they navigate life in Los Angeles while tending to their careers.
The show is an eight-part series starring the Rocky alum, 76 – who is set to star in a Cliffhanger redo – his wife Jennifer Flavin, 54, and their three daughters Sophia, 26, Sistine, 24, and Scarlet, 20.
It is set to premiere on the platform on May 17.
Sly wore a blue blazer over a black shirt with black slacks with black dress shoes. And his wife Jennifer looked elegant in a lime green summer dress that gathered at the waistline adding nude pumps.
His girls stuck with pastel colors: baby blue, sherbet orange and cotton candy pink.
Scarlet stood out in a baby blue blazer over a skort with a white top. She added Mary jane white platform heels and carried a white quilted purse
Sistine resembled a model in her pale orange button-down dress with white heels and a black crocodile purse
Sophia had on a pink mini dress that highlighted her slender frame as she added white strappy sandals.
The family posed together while on the Live set with Kelly Ripa and her cohost, husband Mark Consuelos. They were also seen outside on the street as they exited a building.
In promotion of the new show and the platform, Paramount released a Super Bowl ad showing Sylvester scaling a treacherous mountain as his daughters watched on, unimpressed.
While Stallone climbed the side of the mountain, carved to resemble his face, the likes of Dora the Explorer, Beavus and Butt-Head, Lieutenant Jim Dangle from Reno 911 and more watched on from a landing below.
‘Hey, how are you doing?’ Stallone asks the mountain as he clings to the nose. ‘How you doing?’ the mountain replies, in Stallone’s signature drawl.
His glamorous daughters, dressed in snow gear, were unamused. ‘Is that dad?’ Scarlett asks her sisters.
‘He always does this,’ Sophia replies.
Dangle, meanwhile, remarked: ‘I’ve got goosies! Look at my legs!’ he replied.
Unfortunately, Stallone’s climbing inadvertently causes the mountain to sneeze.
‘Hey, that tickles,’ the rocky carving informs Stallone as he continues to cling to his nose.
‘Don’t sneeze!’ Stallone instructs the mountain. ‘Keep it in there big boy! Hold it in! Hold it! Don’t do it!’ he pleads before the mountain sneezes, throwing him off the cliff.
As Stallone lands with a thud on the snow, Dangle yelps, Beavus and Butt-Head snicker in amusement, while Captain Pike grimaces. ‘He’ll be alright,’ Pike says. ‘Maybe,’ he adds before vanishing.
Meanwhile, his famous daughters are not fazed.
‘He’s fine,’ Sophia remarks.
‘He does this. This is normal,’ Sistine adds as their father is seen laying on the floor, groaning.
As he does a snow angel, he ponders, ‘I wonder if I need surgery?’
The ad comes amid Paramount’s announcement of the new Stallone reality series.
‘After playing some of the most legendary characters in cinematic history, three-time Academy Award nominee Sylvester Stallone is ready to give cameras access to what he would consider the greatest role of his lifetime: dad,’ a press release for the show says, according to Variety.
‘This new series starring Stallone’s three daughters, wife and himself offers a seat at the table of one of Hollywood’s most famous families.’
On top of learning more about Stallone, the show will also focus on his wife Flavin and their daughters. Flavin co-owns wellness brand Serious Skin Care, while Sophia and Sistine Stallone are the hosts of the Unwaxed podcast.
Sistine and Scarlet both aspire to become actresses, while Sophia has not caught the acting bug.
The Stallones have reportedly been shooting their new reality series this past year, while working with the same production team that made Keeping Up With The Kardashians.
While deciding whether to sign-off on the show, the longtime action hero thought about all the time he missed with his children on the sets of his many films, and how shooting the new series with his wife and three daughters would give him much more family time.
During an interview with The Hollywood Reporter, Stallone confessed time he agreed to do the show for his daughters, and the time he’ll be able to spend with them, instead of another film set by himself.
‘[That’s] one of the reasons I wanted to do the reality show that I’ve been taking a lot of s**t for,’ he said, before confessing he’s excited for viewers to see him in his element.
He explained how he finally said yes because he’s on top again in his work as a filmmaker: ‘I have this resurgence going on, so why not at this moment show people what it is like, not when you are over or retired?’
The New York City native also revealed he’s doing the show for his three daughters.
‘A lot of things have conquered me, but I have conquered my dreams and aspirations. Now it’s their time,’ Stallone said, while remarking about his kid’s careers.
Stallone went on to confirm that his and Flavin’s recent troubles – which saw her file for divorce only to reconcile – will be documented on the reality show.
Stallone and Flavin, who will be celebrating their 26th wedding anniversary in May, started their romance back in 1988 but broke up after several years together. They would eventually reunite several years later and go on to tie-the-knot in 1997.
Along with their three daughters, the Oscar-winner also had two sons with his first wife, Sasha Czack: Sage, who died of heart failure in July 2012 at the age of 36, and Seargeoh, 44.
Stallone was also previously married to actress Brigette Nielsen for about two years in the 1980s.
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